Evaluation

Measuring the effectiveness of your content.

As part of our Digital Distribution service, we offer, via a custom dashboard, comprehensive real- time viewer analytics to our clients 24/7. For any number of a client’s programmes on any channel, in any language, format or file size, we can evaluate:

Viewer Numbers

The holy grail of communications has always been to know how many people are watching your content. With our client dashboard you can view detailed statistics for any programme on any channel by day, week, month or year.

Viewer Location

For multi-national organisations, viewer location data can be as valuable as viewer numbers. Has anyone watched your film in China yet? What’s your most popular programme in Australia? Did you know you had an audience in India?

View duration

It’s useful to know how many people are choosing to click on your video content - but how long are they actually watching it for? Are your programmes too long for this audience? Our client dashboard shows exactly how much of your programmes are being watched...

Compare

Which was your most popular programme this year? Which type of programme is proving most popular with your audience? Where should you devote resources? Our system allows you to view comparative viewing figures across multiple programmes.

Bandwidth

Charges for our platform are based on bandwidth usage, so our client dashboard allows you to keep a check on your actual usage.