Energy Best Deal

Ofgem needed to market their “Energy Best Deal” scheme to a diverse online audience.

Jacaranda produced seven short presenter-led videos giving simple, clear advice on various energy issues, from switching supplier to energy efficiency. We also developed a custom, branded Flash video player now being utilised by a number of major consumer sites such as confused.com and orange.co.uk. Our detailed viewer analytics enable Ofgem to gauge the success and spread of their video information campaign across these multiple partner sites.